Línguas e LiteraturaInglês
Publicados in Martin Paul Eve
Autor Martin Paul Eve
This week for our COPIM reading group we are turning to Osterwalder, Alexander, Yves Pigneur, and Tim Clark, Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers (Hoboken, NJ: Wiley, 2010). Part of what we are doing is thinking through the different business models that can support open publication of monographs and figuring out how to implement these on the ground.