OA is the gift that keeps on giving

The Sacramento News and Review recently ran a cover story on Jonathan Eisen's research on glassy winged sharpshooter symbionts, leading Jonathan to blog this comment about the publicity:

[T]hey were able to use a figure from my paper since of course, the paper in fully Open Access. So my work gets some extra exposure that might have been more difficult for the paper to pull off if it was published in a non Open Access journal. In essence, Open Access publishing is the gift that keeps on giving. As long as I keep getting credit for it, it is great for me that people do not have to get permission or pay a fee to use figures from my papers.